Noah Clay is Rachel's ex-boyfriend and Aidan Keller's father. Originally, he made fun of the tape but eventually got serious. After Rachel saw his disfigured face, she wondered why she didn't die instead of him. She eventually realized that she is alive only because she copied the tape to show it to Noah. He saw the videotape but didn't copy and show the tape to someone else leading him to his death after 7 days.